A Rainbow Of Blessings

When the shadow of a rainstorm has passed and we are able to witness a rainbow illuminating our corner of the world, the most common association of this phenomenon in the Judeo-Christian tradition is with the legend of Noah’s Ark. Schoolchildren are routinely taught that a rainbow symbolizes divine forgiveness for human global corruption and the divine promise to never allow another cataclysmic flood to wipe out nearly all of the life on this planet.

Since that anti-diluvian era, every culture has created their own idea of the rainbow, endowing it with backstories and attributes that range from magical to mundane. Scholars, musicians, artists and poets have made much of those characteristics as have social activists, employing rainbow colors to promote their agendas of social change through racial, gender and sexual equality.

As I considered how to illustrate the idea of a rainbow for this blessing, I recalled a wonderful tertiary (triple) rainbow that I had seen over the east end of Pittsburgh in the late 1990’s. Its three overlapping arches stretched from Squirrel Hill to perhaps somewhere beyond the North Hills, but of course that endpoint remains a mystery. Regretfully, that was before the convenience of iPhone cameras that could easily record it. Nevertheless, I still remember that it appeared in a sky of an unusual grey-green color which made it seem so much brighter.

Suspended in the majesty of that moment, I didn’t care that science views the colors of the rainbow as wavelengths of light traveling at particular frequencies or that their visibility depends on our vantage point relative to the sun’s position and the presence of sufficient raindrops to refract and reflect its light. Even Sir Isaac Newton’s decision in 1672 to divide the spectrum into seven colors seemed frivolous, especially since it was based on the ancient Greek philosophy positing a connection between the colors, the musical notes, the days of the week and the seven planets in our solar system that were known at the time. From my perspective, that rainbow just seemed too magical for such mundane explanations. And so I began to look into the more subtle interpretations that have found their way into our collective understanding; which made thinking about rainbows in terms of Kabbalah, or Jewish mysticism more appealing.

Sifting through my reference collection, I listened to the voices of sages and scholars through the centuries absorbing their complex commentaries on Bereshit/Genesis. Among these were citations in the Talmud (Hagigah 16a) and in the Zohar (1:71b) which state that one who gazes too intently at the rainbow will compromise his eyesight. Though several opinions are given for this consequence, I found the rainbow’s connection with Ezekiel’s vision of the Divine Chariot (merkabah) most intriguing: ‘Like the appearance of the bow which shines in the clouds on a day of rain, such was the surrounding radiance. That was the appearance of the semblance of the Presence of the Lord. When I beheld it, I flung myself down on my face…”*

I understood these comments as warnings to remain humble in the presence of holiness which further readings alluded to the presence of Shekhinah or the feminine aspect of the Divine. She is the accessible intermediary for Its sefirot** whose many symbolic attributes include their colors which correspond to our perception of the rainbow.

Then there were often fanciful folktales stemming from commentaries on the Book of Genesis whose narratives were both cautionary and poetic. Louis Ginsberg, in his Legends of the Bible, lists the rainbow as one of the ten extraordinary things*** that came into being in the twilight of Creation, although it was not meant to be seen until the time of Noah when the dual concepts of justice and mercy were introduced as the Divine remedy for transgression and repentance.

Such stories suggested to me that the Torah is in itself a rainbow whose colors reflect our spiritual character and mandate, and second, that we, as imaginative creatures, ever curious about who and why we are, can assign whatever significance we wish to any of the natural phenomena that occur on this planet.

On the tail of these thoughts, the image of a tallit flashed in my mind’s eye. I recalled from my studies that the tallit, worn during prayer is often compared to Divine wings which protect us via G-d’s love and commandments. Also, in Jewish tradition a bird is the metaphor of the Shekhinah who comforts and protects Israel during the centuries of exile. Though I do not yet wear one, I liked the idea of being wrapped in a tallit to evoke Shekhinah since it lends credence to the recognition of the sacred feminine.

I then began to wonder about the stripes of a tallit, or prayer shawl and whether they might serve as a rainbow metaphor, even though they are traditionally black in color. As an artist, I knew that theoretically, the color black contains all the colors, so it wasn’t much of a stretch. But then, I came upon a story that Rabbi Zalman Schacter- Shalomi tells in his book, My Life In Jewish Renewal (Rowman & Littlefield, September, 2012) when he explains the significance of his specially made rainbow tallit. His intention was to wear a physical meme as a reminder of Creation and complexity of our world in the light of G -d’s unity.

Eventually, these concepts and my memory of that tertiary rainbow crystallized in my imagination and led to the imagery which accompanies this blessing for the rainbow.

And so, I decided the Shekhinah would be the focus of my illustration. Although I have often interpreted her in my works, the potential iterations for doing so are limited only by imagination. Here she is wearing a crown of feathers (to mirror the bird metaphor) and is embraced by her rainbow tallit. Its colors symbolize the days of Creation. My Shekhinah also balances a crystal revealing the four elements (air, earth, fire and water) to represent the constant physical manifestations of Creation under divine auspices. Her cloven-hoofed ‘feet’ are a fanciful interpretation that is also drawn from Ezekiel’s vision.

If what we imagine gives us comfort, fosters doubt or amuses us, we can also learn how important it is to keep wondering and embellishing these ideas for generations to come.

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Please Note: Even if you are not a backer on this Kickstarter-funded project, you may still pre-order your copy (ies) of An Illumination Of Blessings and/or prints from its illustrations here: http://winnlederer.com/blessings/index.htm  

Also, if you visit my Kickstarter page at: http://www.kickstarter.com/projects/1330347473/an-illumination-of-blessings you will see that the top reward level of your $500 contribution towards this project entitles you to have your name included on my Dedication page! This offer will stand until July 15, 2014 when I hope to have the book ready to go to press! You may contact me with your offer at: ilene@winnlederer.com.

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*Ezekiel 1:29

** divine energies that form and influence our fundamental reality and the spiritual state of our souls

***In the twilight, between the sixth day and the Sabbath, ten creations were, brought forth: the rainbow, invisible until Noah’s time; the manna; water springs, whence Israel drew water for his thirst in the desert; the writing upon the two tables of stone given at Sinai; the pen with which the writing was written; the two tables themselves; the mouth of Balaam’s she-ass; the grave of Moses; the cave in which Moses and Elijah dwelt; and the rod of Aaron, with its blossoms and its ripe almonds.” -Louis Ginzberg, Legends of the Bible p.44

Publish Or Perish? Yes and Never!

This month, with the release of Stitchburgh from my imprints, Imaginarius Editions and TatterTale Press, I’ve brought an old dream to life. While the majority of my posts here have highlighted individual images, I’ve often been asked the eternal question: where do you get your ideas? The short answer is from everyone and everywhere. But today, I thought you might like to know the story behind Stitchburgh which in itself is a clue:

One day in 1979, when my children were young, I attended an exhibition of handmade quilts. Created by a Pittsburgh craft guild called The Quilter’s Triangle, their intricate colors and narrative quality moved me to research the history of this unique and personal form of expression. As a mother and an illustrator, I was inspired to create a work of art for my children. It would reflect my new interest in quilts as it enriched awareness of our neighborhood and daily lives. So I created an illustrated alphabet that I decided to make into a quilted wall hanging. First, I drew and painted everything onto a large canvas. Then, I chose the stuffing and fabric backing materials that would be needed. Since my skills do not include needlework (except for the occasional darned sock), Mrs. Fava, an elderly Italian seamstress in my neighborhood helped me put it all together. At bedtime the next evening, I told my children the first of many stories about Stitchburgh, an imaginary world where everything is made from the colorful patches of an old quilt. In this original tale about a little blue goose named Fanny Featherbottom and her beloved Aunt Madras Goose, a writer, Madras’ stitchwriter suddenly breaks. Her story, now tangled into knots, is lost. You are invited to follow the writer and her niece as they adventure around Stitchburgh in search for it and discover where good ideas are really found!

After that quilting exhibition, it would be eighteen months before I finished the first illustrated version of Stitchburgh in 1980, but this version would be far from the last. After countless submissions and revisions of the illustrated manuscript by editors who were probably wondering what it would take to make me go away, I was sitting on a thick stack of rejection form letters from dozens of mainstream publishers and had reached the bottom of my proverbial barrel. Suddenly it hit me. Why waste my energy staying mad when I could put it to better use?

You see, I remembered a story about Beatrix Potter, the renowned children’s author. Though she came from a comfortably wealthy English family, she was harboring stories that begged to be let out to play. She too experienced rejection from several publishers at the time. So, she gathered up her pluck and determination, printed a small edition of them privately and simply distributed them as gifts to friends and family. The printer whom she retained for her project was Frederick Warne & Co. who soon came to understand the potential value of her work. In time, they went on to turn Peter Rabbit into an international media and merchandising star for generations to come. On the tail of this memory, I asked myself, ‘why accept rejection as the last word?’

So with renewed hope, I gathered up one of my illustrated manuscripts and made an appointment with a local commercial printer to see what was involved in publishing my ‘masterpiece’ on my own. When I explained to the print salesman what I wanted, he looked at me incredulously. ‘Just a small run of a full-color, 32-page children’s book? You have to be kidding; are you aware of the costs? I was beginning to get nervous as he listed everything necessary to publishing a book, from layouts to finished art, from films to plates and paper, to press time and bindery charges. I was sinking into my chair when he gave me the final figure. At the time, the minimum press run for a picture book was 5000 printed, bound copies of my book: $18,500. The huge quantity was necessary in order justify setting up the gigantic four color press and to establish a fair market price for each copy sold.

In 1980, this was equivalent to a down payment on a modest home! ‘And,’ he added ominously, ‘that’s only the tip of the iceberg; what about the costs of marketing and distribution? How are you going to handle that? Stunned into silence, I imagined myself buried under a mountain of 5,000 books and quietly thanked him for his time. I slunk out of the office, feeling like a complete idiot.
Never mind pursuing other bids on the job; they were all in the same ballpark. As I packed away my dreams and resumed my life as wife, mother, teacher and freelance illustrator, I was again discouraged, but still hoped that I could somehow, someday make it happen.

Myriad other projects kept me busy over the years and in time, even as I illustrated other writer’s books for mainstream publishers, I cooked up some new ones of my own. During these years, print technology was advancing so that my early self-publishing experience would become an anachronism. While there had always been small private publishers snootily referred to as ‘vanity presses’ or ‘subsidy publishers’, authors who retained their services were not taken seriously. Rather, it became a stigma as their work was presumed to be substandard by the mainstream industry and therefore unpublishable.

However, early in 2000, as I began to explore the growing self-publishing industry, the mystique associated with mainstream publishing became more transparent. With major changes in the tax laws and the decline of the world economy, authors were no longer treated as celebrities unless they were entertainment media stars or prominent political figures. We could no longer depend on publishers to cover the expenses of heavily promoting our books. With a few exceptions, it looked as though mainstream publishers were not much more than glorified printers with the presumed aura of ‘marketing caché. To make matters worse, the giant bookstore chains on whom they depended for their marketing and distribution venues were struggling financially. These began to close many of their brick and mortar establishments and not surprisingly, corporate mainstream publishing is quaking in its boots. In addition, self-publishing, with ‘print-on-demand’ technology at its core is a rapidly growing industry that, partnered with the vast online merchant network is proving to be their formidable competition.

Happily, the vanity press stigma was being obliterated by the developing print technology because authors who became literate in its techniques could now publish their work with the newly emerging “print on demand’ industry. Though it would take me years to feel comfortable with the tools of computer aided design and sophisticated graphics software, I was fascinated to observe how these were driving a paradigm shift in the way books are produced, marketed and distributed.

Last year alone (2010), 764,448 self-published titles appeared – an increase of 181 percent from 2008. That compares with 289,729 titles from traditional publishing houses. These numbers come from the R.R. Bowker Co., the agency that grants ISBN numbers and compiles the bibliographic data that must appear in your book before you can release it for distribution. Such information is necessary for booksellers and libraries to catalogue and identify your book in the vast publishing marketplace.

Online companies such as CreateSpace, AuthorHouse, Blurb, Lulu, iUniverse and XLibris have made it relatively easy and affordable to put your ‘masterpiece’ out in the market. There are gigabytes of information out there comparing profit and loss to authors in both self and mainstream publishing, and you might want to look at these as you decide whether to self-publish or continue to submit your manuscripts to mainstream publishers. But numbers can be overwhelming and can do much to squelch your desire to venture into this market as an author.

As a typical artist and writer consumed by their art, I gave these figures a cursory nod, shrugged my shoulders and became absorbed in my fantasy of self-publishing. I worked to enhance my technological skills and happily imagined the fame and fortune my efforts would generate. I published my first effort, The Alchymical Zoodiac: A Celestial Bestiary in 2009 under my own imprint, Imaginarius Editions.

Though my sales of The Alchymical Zoodiac to date have just covered my expenses, I decided that after 31 years, Stitchburgh was still begging to become a reality. Paraphrasing the immortal words of Star Trek’s Captain Jean Luc Picard, I decided to “Make it sew!” Maybe at some point, if they still exist, a mainstream publisher will become interested in what I have done and consider producing a subsidiary edition and ancillary products. Maybe even, some bright star at Pixar might see animation film potential in it. You never know. But most encouraging are the kind words and support from all of you! Both Stitchburgh and The Alchymical Zoodiac may be purchased @my webfolio via PayPal: http://www.winnlederer.com